Writing Articles That Work
Posted by Editing StaffThere are many different goals that article writers can have, some use online articles for building their portfolio and personal readerships. But for many the goal is to either drive traffic or generate leads and/or sales; so we wanted to share the article blue print here that seems to work best for that.
1. Specify the problem – in most cases your articles are going to revolve around some sort of problem or issue that the reader wants to solve or learn more about, so start your article by pin-pointing that problem.
2. Describe in detail how that problem causes harm – whether it is a minor obstacle or can potentially ruin someone’s life, show how bad it can be to have this problem.
3. Point out the benefits of not having the problem – make the case for addressing the problem or issue by highlighting the benefits of overcoming or avoiding it.
4. Give your recommended solution(s) for the problem.
While very basic, this outline has been used to motivate people into taking action for years and years.
There’s nothing sleazy or “snake oil” about it. The job of a writer is to connect with his or her readers and provide as much accurate information on the topic as possible.
That’s exactly what this outline promotes. Pin-point the problem, provide supporting evidence of why it’s bad to allow the problem to persist, offer examples of benefits from being rid of the problem and finally provide recommended solutions to the problem.
That’s the force, Luke, use it wisely.
2 Responses to “Writing Articles That Work”
By Joel Owen (permalink) | Reply
I also focus my energy on Article Writing. Article writing also promotes your website and branding. :*:
By Sydney Collins (permalink) | Reply
i do article writing on the topics that mostly interests me. i love to do article writing.;-