Email Autoresponder Secrets: 3 Secrets You Must Know to Pick The Best Autoresponder

The email autoresponder is hands-down the most important tool for successful online marketing.

But do you know the 3 crucial secrets you must know to pick the best autoresponder for your business?

Most people do not know these 3 secrets the first time around. As a result, they end up devastating their business or their pocketbook.

If you already subscribe to an autoresponder service, chances are you are in one of four situations right now:

1 - Your business has not grown enough to see the problem.
2 - Your business is successful and you are vastly overpaying and do not know it.
3 - You have already devastated your business and are trying to recover, or
4 - You got lucky and everything is okay.

Secret Number 1: The first secret is most professional services limit the number of campaigns (i.e., sequences of email messages) you can have unless you agree to pay more money every month. When your business expands, you either have to delete a campaign to create another or you have to pay more money.

Secret Number 2: The second secret is most autoresponder services limit the number of subscribers you can have unless you pay more - usually a lot more. The most popular service on the Internet, Aweber, charges more once your subscriber list exceeds 500 subscribers. GetResponse allows 10,000 subscirbers without paying more.

Some autoresponders charge thousands of dollars per month for large lists. And you are not safe even if you have your own software, because mostproviders limit the number of emails you can send per hour or per day.

Why would you accept either of these situations when you can get unlimited campaigns, unlimited emails per campaign, unlimited subscribers, and a lot more for a low, fixed monthly fee comparable to the newbie costs of the most popular autoresponders.

As if these two dirty little secrets were not enough, the third secret is the one that can truly devastate your business.

WARNING: Secret number 3 is the fact you will probably lose your entire subscriber list when you switch services to the best autoresponder for your business. Due to the spam laws, most services are very strict about importing your leads from other services unless you can prove your subscribers opted into your prior list.

And you can not rely on telling your subscribers you are switching, and request they go sign up with the new service. You will not get more than 10% of your subscribers to bother signing up again, and you are more likely to not get any.

So what do you do?

The answer is obvious; you need to do your homework before you pick your responder service. Learn everything you need to know, and then pick the best service for your future needs.

Buy the email autoresponder that grows with your business without growing your costs.

If you are already overpaying, you have a decision to make; you must decide to accept paying higher and higher costs, or cut the cord now to join a more cost-effective service now. I recommend you switch (if necessary) before the problem gets bigger.